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Who are we?


Since 2012, Grão de Gente has presented a new concept of layette and decoration for baby nursery room. Market leaders, we are pioneers in the development of exclusive collections, following and creating trends for the segment, quickly becoming the biggest baby store in the Latin America, and now we are reaching all the families around the world!

Our mission is to make the dream nursery room come true, full of comfort, functionality, protection and of course, lots of love.
Grão de Gente's team is constantly trained to offer all customer support at all stages. With suggestions and guidance on products, we accompany you from the beginning of your purchase until the time the order arrives at your home. For exchanges and returns, we offer the necessary assistance in after-sales service, respecting all consumer rights. For your convenience, our service is carried out by chat, e-mail and social media.

"Buddies", exclusive creations and innovative concept


We are always developing exclusive decorations, doing research based on mother’s preferences. Among the original creations, the Buddies concept was born and it stood out as a unique proposal becoming a tradition among families looking for a modern, playful and unconventional decor.

The differential is in the format of the crib bedding sets, which traditionally brings cushions as side protectors. In the Buddies concept, protective cushions in the shape of pets and cute animals are tied together, in the way the client wishes, adding touches of cuteness and fun to the nursery room.

The Buddies concept is a lovely way to estimulate the imagination of the babies since their first days, the unique and exclusive collections will transform the nursery room into a playful and magical universe.

Biggest brand of the celebrities in Latin America


So many differentials have also delighted the celebrities, digital influencers, actors, singers and athletes! Including one of the most popular celebrities of the moment in Brazil, the Brazilian TV Host and actress Sabrina Sato, who has more than 29 million followers on instagram and is in love with the nursery room that we created for her baby Zoe!

Famous soccer players, the former Victoria's Secret Supermodel Ana Hickmann, and one of the greatest Brazilian country singers like Sorocaba, are also among the happy parents that chose Grão de Gente to create the nursery room of their dreams. Life begins with a dream and our mission is to create it.

The most famous moms and dads know that there is no one better than Grão de Gente to be with them in this magical moment!

More than 13 million friends


All the dedication of our team is rewarded daily with the positive feedback of so many families who are proud to have a baby room from Grão de Gente. This recognition is notorious on our social networks. Grão de Gente has more than 5 million fans on Facebook and 4 million on Instagram, channels where we receive daily admiration, endersoment and suggestions. We are also on Pinterest, Google+ and YouTube!
The Grão de Gente Blog is also part of the routine of pregnant women and mothers, who have access to quality content and information about pregnancy, motherhood, baby care and decoration tips.
Be part of our success! Join the Grão de Gente family!
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